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Hong Kong– Manulife Hong Kong’s professional Mandatory Provident Fund (MPF) services took pole position again by maintaining the highest overall levels of satisfaction among employees and self-employed MPF scheme members in a recent customer-satisfaction survey of 1,097 MPF members.
The survey, conducted by Marketing Decision Research (Pacific) Ltd., also showed that among the top five MPF service providers in Hong Kong*, Manulife achieved the highest rating in six out of seven key factors that drive customer service satisfaction, including investment performance, enrolment/ termination arrangements, contribution arrangements, MPF intermediaries, orientation and communication channels.
“This was the second in what is intended as an ongoing ‘tracking’ study to measure how we and other providers are faring in terms of customer satisfaction with our MPF services,” said Nick Crouch, Vice President, Employee Benefits Operation, Hong Kong, Manulife (International) Limited. “Even though our overall performance in the 2002 survey was rated as unparalleled in the market, the findings drove us to further improve in certain aspects of our service. It is gratifying to see these improvements reflected in increased satisfaction ratings.”
In addition to ranking highest in six of the seven key customer service-satisfaction drivers, Manulife also took a huge step forward in maintaining customer loyalty among its MPF scheme members who are self-employed professionals. Only two per cent of the respondents said they were likely or somewhat likely to switch providers, down from 14 per cent in 2002.
*According to Watson Wyatt’s Annual MPF Watch Report 2003 in terms of assets under master trusts in MPF as at December 31, 2003.
Company’s scheme members were found to be very satisfied with its services as only four per cent claimed they were dissatisfied, compared to the market average of 12 per cent.
The survey also revealed another interesting phenomenon — as the concept of retirement savings becomes increasing popular, more and more members are starting to realise that mandatory contributions are simply inadequate for retirement lives. But although 65 per cent of the respondents recognised the inadequacy of mandatory contributions, not many of them selected voluntary contributions as a means to bridge the gap. It was found that 75 per cent of the respondents were aware of the voluntary-contribution alternative, but only four per cent chose to make them
Highlights of the findings
(based on comparison among the top five MPF service providers in Hong Kong):
“This survey makes clear the importance of attending to customers with quality service that caters to their needs,” said Mr. Crouch. “That has always been our guiding principle and our aim going forward is to retain our top position in customer satisfaction through continued innovation, flexibility and top-notch performance.”
Manulife’s outstanding MPF service also bagged Next Magazine’s Top Service Award (MPF service category) in 2004, which it has won since the category award began in 2002. The Company also received ISO 9001 accreditation in 2003 for its provident funds operation, further underlining the quality of Manulife’s administrative and customer services.
As at June 30, 2004, Manulife’s pension accounts stand at more than 576,000, with average monthly contributions of HK$350 million. According to the MPF Watch Report 2003 published by Watson Wyatt, Manulife is currently the second-largest MPF provider in Hong Kong in terms of assets under master trusts.
About Manulife
Manulife offers provident funds services in Hong Kong through its three operating companies: Manulife (International) Limited, Manulife Provident Funds Trust Company Limited and Manulife Asset Management (Hong Kong) Limited. All are members of the Manulife Financial
group of companies. Manulife Financial is a leading Canadian-based financial services group serving millions of customers in 19 countries and territories worldwide. Operating as Manulife Financial in Canada and Asia, and primarily through John Hancock in the United States, the Company offers clients a diverse range of financial protection products and wealth management services through its extensive network of employees, agents and distribution partners. Funds under management by Manulife Financial and its subsidiaries were Cdn$360 billion (approximately HK$2,096 billion) as at June 30, 2004.
Manulife Financial Corporation trades as 'MFC' on the TSX, NYSE and PSE, and under '0945' on the SEHK. Manulife Financial can be found on the Internet at www.manulife.com.
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For more information, please contact:
Helena Lee / Jeanie Ho
Manulife (International) Limited
Tel: 2202 1050 / 2510 3191
Fax: 2234 6875
Email: helena_lee@manulife.com
jeanie_ho@manulife.com